In order to compete and maintain the American Marketing Association’s, Top Small Chapter, I had to formulate an annual report with an extensive description of our club’s operations for that year. Included in this 19-page report are the clubs’ mission statement, professional development speaker dates and descriptions, community and social impact, membership/ recruitment goals, internal/external communications, and the budget.

For my Final Marketing Research class paper, my team and I had to come up with a Marketing strategy to increase student enrollment at my university, Western Connecticut State University. In this 31-page report, we developed exploratory and descriptive research to gather data from students and come up with strategic conclusions/ recommendations for the school. Included is an executive summary, our method, descriptive/exploratory research, conclusions and recommendations, and references.

As a Strategic Management Final Paper, my team and I worked on a research paper about McDonald’s where we had to present an External Analysis of McDonald’s economic trends, Social Values, Cultural & Demographics, Natural Environment, Political, Legal & Government, and Technological trends. As well as Porter’s Five Forces of the fast food industry to come up with future recommendations that would improve the Brand’s current strategies.

The Scorpion was created by using a template and drawing over it with the pen tool with the use of one line to create the image.

2021.

The Owl was created by using a template and drawing over it with the pen tool with the use of one line to create the image.

2021.

The Crab was created by using a template and drawing over it with the pen tool with the use of one line to create the image.

2021.